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Qaspeq-Inspired Outerwear Built for Life in the North.

Inupiaq-owned. Based in northwest Alaska.

Inspired by the Qaspeq (Kuspuk), our outerwear honors the past while protecting you in the present. Each piece is a homage to our Inupiaq culture, redesigned for modern life, and built to move with you through wind, water, and weather.

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Our Mission: Contribute to our thriving communities through meaningful interactions and quality products.

A woman in a teal Naataq Gear jacket with patterned Qaspeq-inspired trim, standing in autumn tundra grass.

Inupiaq-Owned.
Qaspeq-Inspired.
Arctic-Ready.

We design gear that honors the land and culture we come from.

Inspired by the Qaspeq and built in Northwest Alaska, your gear blends cultural design with breathable, weather-resistant fabric. It's made to move, made to last, and made to handle the cold. Each piece keeps you connected to where you come from and protected in whatever comes next.

This Is Our Weather.
This Is Our Wear.

Made for Warmth

  • Fleece-lined for lasting insulation
  • Elastic cuffs and full-coverage hood help seal in heat
  • Oeko-Tex® certified for safe, skin-friendly materials you can trust

Made to Breathe

  • Dintex® blocks wind and water while allowing airflow
  • Breathable enough for movement without overheating